This Car Won a Race Every Single Day, For YEARS.

Each generation of BMW M3 is unique, fast and fantastic.

All borne from that initial idea. Make a race car for the road.

The BMW M3 launched a middling German car brand from stuffy luxury brand, to where you go when you blood burns with 91 octane. When you need the world’s finest cars, that hold no punches, and leave no witnesses.

This is THE SQUIDD, a channel devoted to telling boring stories BOLDLY. Automotive icons, car company calamities, supercar legends and underdog heroes. All told through the lens of The Squidd, automotive content creator famous for being a dude with bad hair.