BMW Brings Back Classic Logo, Historic Colors for M Division’s 50th Anniversary

For the 50th anniversary of the M brand, which started as BMW Motorsport, BMW will bring back a classic logo for some models as well as 50 old colors including Daytona Violet and Macao Blue. The “BMW Motorsport” emblem puts three specific semicircles in blue, violet, and red around the BMW roundel to represent how the automaker is connected to racing.